We need a higher awareness of how much effect any form of bullying has on kids and adults. The media reports the tragic cases where bullying leads to suicide, but we don’t hear about the traumatization that affects the victim for a lifetime if not dealt with.
We need to alter the way we teach! Besides rules and penalties, we have to teach self-esteem and how to work through emotions throughout the whole school system. High self-esteem makes it easier to deal with the bullying and to report it. And people with high self-esteem are less inclined to start bullying.